HOT ! ビジネス・経済 Global Marketing tenth edition Think!別冊 シン・働きがい改革 | 東洋経済STORE

Think!別冊 シン・働きがい改革 | 東洋経済STORE。バンクビジネス NO.1086 2025年7月号 | 近代セールス社ブックストア。2025年3月10日号：日経ビジネス電子版。価値創造ビッグバン〜本物のDXが導く新しい企業経営】Vol.3 経営の意思。For courses in global marketing. Familiarises students with global marketing and the global business environment Global Marketing’s environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing out of the classroom and into the real world with up-to-date examples of questions, concerns, and crises facing global markets. New cases have been added while others have been revised as the text considers recent geopolitical developments and technological changes affecting global marketing. Global Marketing offers authoritative content as well as conceptual and analytical tools that will prepare students to successfully pursue careers in global marketing or related areas.